Barton Watch Bands

Direct-to-Consumer Watch Accessories

With hundreds of SKUs in dozens of categories, Barton Watch Bands partnered with minisocial to produce user generated content featuring thier product assortment.

By activating a cohort of 50 micro influencer creators with a cumulative following of 548k, minisocial helped Barton Watch Bands generate 95+ fully-licensed UGC assets.

creators

50

cumulative following

330k

fully licensed assets

95+

earned media value

...

about

Barton Watch Bands is a leading direct-to-consumer watch accesssory brand.

the challenge

With new products launching all the time, sourcing high quality custom content is costly and time consuming. Barton Watch Bands leverages user generated content to populate their organic social presence, website, and beyond.

our solution

By activating a cohort of 50 micro influencer creators with a cumulative following of 548k, minisocial helped Barton Watch Bands generate 95+ fully-licensed UGC assets.

connect with your audience

reach your customers and grow your business on new levels