UGC and micro-influencer strategy for consumer brands
Insights from the team behind minisocial who have been managing creator campiagns since 2018.

September 4, 2026
How to actually stand out in Q4
Only 23% of brands running TikTok influencer campaigns are using repeat creator partnerships, which means you have the chance to stand out this holiday season.
how-to-stand-out-in-q4
recently published
Read more about creators and content

August 11, 2026
How Health and Wellness Brands Can Build Trust with Results-Focused UGC
wellness, ugc strategy

February 5, 2026
Whitelisting, Spark Ads, Partnership Ads.
paid social, whitelisting

September 22, 2022
10 brands leveraging UGC from minisocial to increase awareness and drive sales
ugc strategy, paid social

September 7, 2022
Why your brand should be on TikTok
tiktok, creator tips
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