To support the launch of their brand, Isle de Nature partnered with minisocial to create shareworthy user generated content for use on their organic social channels, to share with their strategic partners, and beyond.
Isle de Nature believes that the truest luxury is nature, creating good-for-you and good-for-the-environment home fragrance products.
With two different products with two different use cases, Isle de Nature needed to tell compelling stories with both items that could educate and inspire potential customers.
By activating a campaign of 25 micro influencers, minisocial helped Isle de Nature increase awareness of their launch and create shareworthy content at scale. The campaign produced over 75 assets with an EMV over $3,800.