With new products launching all the time, HoMedics partnered with minisocial to produce user generated content featuring thier product lineup.
By activating a cohort of 50 micro influencer creators with a cumulative following of 240k, minisocial helped HoMedics generate 100+ fully-licensed UGC assets.
creators
50
cumulative following
240k
fully licensed assets
100+
earned media value
$11,744
about
HoMedics is a home wellness brand.
the challenge
Sourcing high quality user generated content is costly and time consuming. HoMedics leverages user generated content to populate their organic social presence, website, and beyond.
our solution
By activating a cohort of 50 micro influencer creators with a cumulative following of 260k, minisocial helped HoMedics generate 100+ fully-licensed UGC assets.
