GreenPan turned to minisocial to book high-quality TikTok creators for GreenPan inspired recipe videos.
creators
50
cumulative following
597k
fully licensed assets
100+
earned media value
$9,793
about
GreenPan partnered with minisocial to source and manage 50 UGC creators for recipe videos featuring their colorful, PFAS free sets
the challenge
GreenPan wanted to partner with the right creators to gather recipe videos that artfully included GreenPan testimonials featuring their USPs. Scouting, vetting, and managing creators is a time consuming process, so they turned to minisocial’s turnkey solution.
our solution
The team at GreenPan turned to minisocial to find the right creators, who could authentically produce and share solid recipe videos with thier audience. The result is a library of fully-licensed assets with curated content that feels native to their audience and a group of posts from micro influencers who fit in perfectly with the GreenPan customer.
