To help produce user generated content featuring their product as used by real people, Everyday Humans partnered with minisocial.
By activating a cohort of 25 micro influencer creators with a cumulative following of 101k, minisocial helped Everyday Humans generate 75+ fully-licensed UGC assets.
creators
25
cumulative following
101k
fully licensed assets
75+
earned media value
$6,518
about
Everyday Humans is a direct-to-consumer SPF and body basics brand.
the challenge
Sourcing high quality custom content is costly and time consuming. Everyday Humans leverages user generated content to populate their organic social presence, website product pages, and beyond.
our solution
By activating a cohort of 25 micro influencer creators with a cumulative following of 101k, minisocial helped Everyday Humans generate 75+ fully-licensed UGC assets.
want to get started?
let's make something awesome together