Heading into the colder months Beam was looking to create content with their bestseller
creators
50
cumulative following
315k
fully licensed assets
50+
earned media value
$7,814
about
Heading into the colder months Beam was looking to create content with their bestseller
the challenge
Beams healthy hot cocoa Dream is clinically proven to help with sleep and is an obvious choice for the winter months. Already a bestseller they wanted to continue to get relevant content to introduce new people to Dream before big sales to come around Black Friday
our solution
Partnering Beam with 50 high-quality lifestyle creators they were able to gather videos showcasing Beam in many new homes being enjoyed by creators. Creators called our Beams main messaging points and created cozy, sleepy time content relevant to the product.
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