Alala is a women-led, women-run luxury athleisure brand. Alala partnered with minisocial to create UGC videos with TikTok creators.
creators
50
cumulative following
542k
fully licensed assets
50+
earned media value
$6,291
about
Alala is a women-led, women-run luxury athleisure brand
the challenge
With the start of the new year comes a boom in the health and fitness categories, Alala worked with minisocial to partner with TikTok micro influencer creators to create lifestyle videos showcasing how they style their Alala activewear
our solution
minisocial partnered Alala with 25 TikTok micro influencer creators to produce UGC videos featuring their latest products.
