Felix Gray turned to minisocial to produce UGC videos for their acquisition and organic social channels
creators
25
cumulative following
269k
fully licensed assets
45+
earned media value
$3,942
about
Felix Gray sells hard-working, high-quality, blue light glasses and turned to minisocial to produce UGC videos for their growth channels
the challenge
Blue light glasses can be a game changer and with people spending more time WFH and on thier screens Felix Gray wanted to capture that while creating customer testimonials
our solution
By partnering Felix Gray with micro influencer creators on Instagram and TikTok they were able to generate over 45 fully-licensed assets from creators that they can repurpose across their channels to support growth
