Project type: Pro
With summer around the corner and a new TikTok Shop product Tubby Todd partnered with minisocial for high-quaility content and creators who spread the word.
creators
10
cumulative following
163k
fully licensed assets
10
earned media value
6,983
about
With summer around the corner and a new TikTok Shop product Tubby Todd partnered with minisocial for high-quaility content and authentic creators who spread the word.
the challenge
Gaining trust from parents for the products they use with their little ones is a big task. Tubby Todd's SunKit is perfect for sensitive skin and parent approved, they wanted content that showcased a mix of clips: unzipping the kit, close up of product textures, and clips of the products being used on creators little ones. With a voiceover or testimonial on why they love Tubby Todd’s sun care products.
our solution
minisocial booked and managed a group of 10 creators on TikTok who all have a passion for clean-ingredient products and only putting the very best on their children.
Opting for the pro project the team at Tubby Todd was able to review and approve creator content before it went live and provide feedback on the content for creators to tweak anything needed for better fit their vision.
want to get started?
let's make something awesome together