Haven's Kitchen partnered with minisocial to produce content featuring their line of sauces, and to reach a new community of foodies and home cooks.
creators
50
cumulative following
462k
fully licensed assets
80+
earned media value
$6,321
about
Haven's Kitchen is a collection of sauces that combine fresh ingredients and convenience to elevate your meals.
the challenge
With a line-up of ready-made sauces, Haven's Kitchen needs a constant stream of new and engaging of content to power their organic and paid marketing channels.
our solution
Haven's Kitchen partnered with minisocial to produce a library of fully licensed UGC content for them to repurpose on their marketing channels. By partnering Haven's Kitchen with a group of 50 micro influencer creators our two-pronged approach also generated the same reach associated with a traditional influencer push.
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