Why your brand should be on TikTok

Time to Go VIRAL

TikTok is THE platform for getting your product to go viral which makes UGC posts and influencer strategies among the more important aspects of a solid TikTok presence.


The goal for your campaigns is to connect with YOUR audience! here are some timeless content ideas to give you a break from all the trend chasing.

  • Show the product page on a computer or phone then cut to holding the product in front of the device - as if it arrived instantly.
  • Get personal, share the founders/brand story with your customers.
  • Go spot your product on shelves in stores.
  • Share a recipe featuring an unusual but tasty pairing with your product.
  • Day in the life video featuring a natural setting where your product would be consumed. (ex: on the go, camping, breakfast in bed, etc.).
  • Pack up an order. Get extra personal and add the name of the person who ordered and write a little note to include in the shipment.
  • Stitch a video with a creator or customer sharing your product, reacting to what they say.
  • Introduce a member of your team and have them share their favorite product.
  • Recreate Pinterest aesthetic boards as outfits.
  • Imagine a celebs look featuring your products.
  • Grab BTS while on set and share a sneak peek of what's to come.


we put together a list of the top sounds that yes, even business accounts can use on TikTok to help create those scroll-stopping videos.

A masterpiece: https://vm.tiktok.com/ZTds6hcHW/ (https://vm.tiktok.com/ZTds6hcHW/)

Telephone remix: https://vm.tiktok.com/ZTds6r6GW/ (https://vm.tiktok.com/ZTds6r6GW/)

Billie but make it fast: https://vm.tiktok.com/ZTds6D9sF/ (https://vm.tiktok.com/ZTds6D9sF/)

Wait a minute: https://vm.tiktok.com/ZTds6MgyU/ (https://vm.tiktok.com/ZTds6MgyU/)

I take the ball: https://vm.tiktok.com/ZTds6afeo/ (https://vm.tiktok.com/ZTds6afeo/)

American apparel underwear: https://vm.tiktok.com/ZTds62SJX/ (https://vm.tiktok.com/ZTds62SJX/)

Nights & memories: https://vm.tiktok.com/ZTds69cDd/ (https://vm.tiktok.com/ZTds69cDd/)

Cute vibes: https://vm.tiktok.com/ZTds6y1mG/ (https://vm.tiktok.com/ZTds6y1mG/)

Ooh this is nice: https://vm.tiktok.com/ZTds66qww/ (https://vm.tiktok.com/ZTds66qww/)

Relaxing instrumental: https://vm.tiktok.com/ZTds6SGoh/ (https://vm.tiktok.com/ZTds6SGoh/)

Casual instrumental: https://vm.tiktok.com/ZTds6CfRx/ (https://vm.tiktok.com/ZTds6CfRx/)

It was all yellow: https://vm.tiktok.com/ZTds6Pruv/ (https://vm.tiktok.com/ZTds6Pruv/)

Bridge across forever: https://vm.tiktok.com/ZTds6PQqr/ (https://vm.tiktok.com/ZTds6PQqr/)

Rhythm of life: https://vm.tiktok.com/ZTds6MBKJ/ (https://vm.tiktok.com/ZTds6MBKJ/)

The journey: https://vm.tiktok.com/ZTds6jPvt/ (https://vm.tiktok.com/ZTds6jPvt/)

Constellations: https://vm.tiktok.com/ZTds69w5U/ (https://vm.tiktok.com/ZTds69w5U/)

Calm piano: https://vm.tiktok.com/ZTds64Y8p/ (https://vm.tiktok.com/ZTds64Y8p/)

Backgroud music vibes: https://vm.tiktok.com/ZTds6Xqac/ (https://vm.tiktok.com/ZTds6Xqac/)

Wade in your water: https://vm.tiktok.com/ZTds6HJxR/ (https://vm.tiktok.com/ZTds6HJxR/)

Redbone: https://vm.tiktok.com/ZTds6MPcL/ (https://vm.tiktok.com/ZTds6MPcL/)

The Do's of TikTok Sounds:

  • Consider how many videos have been made using that sound. Sometimes the lower the # (around the 2-3k mark) might be a sign that it will start to trend upwards.
  • Don't skip on saving sounds for future use. Even if you don't have the exact video idea in mind - the sound can spark an idea for you or someone on your team!
  • Be confident and make an original sound. Either you singing a trending audio or adding a voiceover that can be relatable is a great way to get past the licensed


Working with native TikTok creators is the BEST way to streamline your content creation in terms of both time and cost. They know what works on the platform and they can make it in about half the time it would take you to even decide on the concept.

So how can you find the right creators for your niche? TikTok has a bit of putting the right people right on your FYP, but if you need help managing the process or simply don’t have the time to put together a list of creators, do the outreach, manage the contracts, and negotiate usage rights, you can turn to a platform like minisocial.

minisocial is a fully-managed platform that pairs brands with micro influencer creators to produce UGC on demand and at scale. The content is then yours to repurpose across your channels as your own, think ads, organic social, and even your website.

Learn how minisocial streamlines TikTok creator campaigns for brands.